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Affiliate schemes as part of marketing strategy

Affiliate schemes as part of marketing strategy

In the world of digital advertising, there’s no getting away from the fact that affiliate marketing strategies are one the rise, and show few, if any, signs of abating. Research has indicated that as much

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3 areas where charities can improve their digital performance

3 areas where charities can improve their digital performance

As charities increasingly compete with each other to attract donors, it’s critical that they recognise how to keep up with their competition and what they can do to adapt to the market. We’ve highlighted 3

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Gen Ys – are they all that?

Gen Ys – are they all that?

Millenials and Gen Ys, the Digital generation, all fancy names for those born from the early 80s through to the start of the 2000s. I have come to realise I’m getting old now, when our

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Brighton SEO Conference Review

Brighton SEO Conference Review

This month Wave took part in the biggest SEO conference in the UK. This popular event gathered a large group of digital marketers and SEO experts from across the country. Initially started as a discussion

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The CEO Zombie

The CEO Zombie

Here's a warning. This blog contains nothing more than some musings from me on what I've observed in August. Usually, buried within my blogs are some facts or nuggets of research that you can use

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Useful tips for the recruitment strategy

Useful tips for the recruitment strategy

There is no doubt that the recruitment business is busy all year round. Job seekers are looking for new opportunities constantly. However is there a specific time of the year where job hunting reaches its

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Brexit: What does it mean for the UKs recruitment industry?

Brexit: What does it mean for the UKs recruitment industry?

So, with Brexit and the England football team's latest 'disaster' in Nice, our great island feels isolated and lonelier than ever. Now, I'm no economic expert and there has already been so much written around

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Rethink how you buy recruitment media

Rethink how you buy recruitment media

Time to think a little differently about how you buy media. I've been buying media space for a long time now. I consider myself lucky that I am involved during a progressive time in recruitment

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Recruitment Analytics and what it means for you

Recruitment Analytics and what it means for you

Currently we’re seeing the global explosion of digital information. It’s everywhere - mobile, TV, Google, Apple, all collecting data on us. Big data and predictive analytics is not only affecting the way businesses manage their

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LinkedIn – the silver bullet of attraction?

LinkedIn – the silver bullet of attraction?

Sometimes I'm accused of being a bit grumpy, cynical even. I prefer to call it being wise, but I expect I'm in the minority. Having just got back from South of France, today I'm especially

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